Created with Sketch.Created with Sketch.Created with Sketch.Created with Sketch.Created with Sketch.Created with Sketch.Created with Sketch.Created with Sketch.Created with Sketch.Created with Sketch.Created with Sketch.Created with Sketch.Created with Sketch.Created with Sketch.Created with Sketch.Created with Sketch.Created with Sketch.

Discover 5 Things Women Want To See you Wearing

plus more men’s style tips, tricks and shortcuts - all from the female perspective

Sorry, I'm just not that into you

Start Here

Style Girlfriend is about way more than helping you figure out what to wear to impress us ladies…though don’t worry, we’ll do that, too.

That’s because we’re not a “fashion” blog, we’re a lifestyle level-upper—here to help you not only dress with more style, but to live with more style.

The good news? Upgrading from “meh” to “feeling like a million bucks” doesn’t have to be expensive or overwhelming. Here at Style Girlfriend, we believe that putting in a little bit of effort lands a big payoff. Like, life-changing big.

When you look good, you feel good—and that confidence affects everything from your interactions with women to your standing at work or school. You have a chance to make an impression every time you leave the house. Let’s make sure it’s a good one.

how to dress well

how to match clothes

Below, the team at Style Girlfriend sounds off on our manifesto:

megan collins

The world ditched the term “metrosexual” back in the early 00’s. Let’s leave it there, k? It doesn’t detract from your masculinity to take pride in your personal appearance. Anyone who still believes that also probably thinks women belong in the kitchen. And I’m not writing this from the kitchen.

As for wanting to impress the opposite sex—as a woman, let me just say—in what universe is that a bad thing?!

Don’t let women’s approval take over your life, of course, but heck yeah it makes sense that you’d want your lady (or a potential future lady) to like how you look. You appreciate when we dress up for a date, right? It works both ways, bub.

brittany hammonds, style girlfriend

Breaking news: no one has all the answers.

There’s plenty of stuff I’m clueless about—no really, like, an embarrassing amount of stuff. But that doesn’t mean I’m going to go through the rest of my life not knowing. If I want to learn how to clean red wine off a suede sofa, or where to apply for a passport, I’ll ask…sometimes friends or family, sometimes Google. The point is, I don’t just shrug and say, “I guess I’ll just never travel internationally.”

Too many guys take this cop-out when it comes to style. “I guess dressing well / dating / decorating my home / getting in shape just isn’t for me.” Just ask. No one expects you to be an expert at everything.

And while we’re on the topic: please know that no question is too small or insignificant. In fact, the answers to some of the smallest questions can make the biggest difference. So go ahead, ask us!

gabi meyers

If this were a teen movie where Style Girlfriend makes you over into the prom king on a dare, we’d take you shopping for an all-new wardrobe, give you an etiquette lesson on how to use each fork in a fancy dinner setting, teach you how to dunk a basketball, then finally close out the day by helping you perfect your pick-up techniques on the prettiest girl in school.

But life is not set to a pop music montage—though it definitely should be—and totally new, permanent personal habits don’t form in a day.

So forget trying to overhaul your style in a week. Or a month. Or a year. This is a marathon with no finish line (don’t worry; you can walk for parts of it).

Focus on small changes, rather than big ones that feel so overwhelming you want to give up before you even get going.

Because, true story, guys: putting in a little effort goes a long, loooong way. Like, from here to Timbuktu long. Tuck your shirt in. Cook for a date instead of ordering in pizza. Use a moisturizer with SPF. Baby steps.

Oh, and just as important as effort? Your attitude when you’re making it. Treat upgrading your style like a chore? Good luck. View it as an adventure, and you’re destined for success.

When a friend of mine started taking guitar lessons. I asked him if, as an adult, it was a frustrating process – old dog, new tricks, that sort of thing.

“No,” he said, “because I can only get better; I can’t get worse.”

What a great attitude. Try to look at your style the same way. Sure, you might hit a few wrong notes to start, but you can only get better.

taylor davies

You are not your clothes, your body type, or your haircut…but they do inform the impression others make of you. Don’t you want it to be a good one?

At Style Girlfriend, we want to help you realize how totally freaking AMAZINGLY great you feel about yourself when you make an effort. And with that kind of confidence boost, you’ll stand taller, smile more, introduce yourself to a beautiful woman you may never have otherwise approached, ask your boss for a well-deserved raise…the list goes on.

No matter your size, age, budget, or city, you deserve to live with style. In a tiny town. On a tiny paycheck. On narrow shoulders or short legs. Style (or its snootier cousin, “fashion”) is not reserved for those with 6-pack abs and a black Amex. And anyone that tries to tell you otherwise is a jerk and a liar.

What I’m saying is: working on your appearance – the clothes you wear, the food you put in your body, the time you dedicate towards your physical and mental well-being – has a ripple effect that touches every aspect of your life. You have to start somewhere; it might as well be here.

jennifer hunter

Your budget is your budget. I get it. I have one, too. But it’s worth looking at your style – from the clothes in your closet to the sheets on your bed to the cast iron skillet on your stove – as an investment in you. So spend what you can for the things that matter. Getting a “deal” often isn’t, really. If that discount polyester shirt you buy off the clearance rack disintegrates after one wash, what are you really gaining by saving a few bucks upfront?

Don’t get me wrong; that doesn’t mean I’m going to tell you to buy top dollar errrrrything. It just means that when I say something is worth the splurge, you can be sure I’m saying it because I want the best for you.

HITHA PALEPU

The way we see it: You’re here. Raising your hand and asking for help, even if doing so maybe made you feel insecure or embarrassed (especially if doing so made you feel that way), that’s the hard part.

So we’re doing the dirty work for you, figuring out what you need to know, and condensing it all into tasty, bite-sized nuggets of information you can use, so you can get on with your day, and start living with more style, ASAP.

Sure, there are plenty of men’s sites out there where you can spend hours poring over the optimal break of a pant or the latest selvedge denim cleaning techniques, but if you’re here and not on one of those sites debating a dub monk’s perfect patina, then we’re guessing you’re not really into that sort of thing.

If you’re the type of person who asks your most tech-y friend which computer to buy when yours gives out….then buys that recommended model, you’re in the right place. You trust that your friend knows more than you do, and you have better things to do with your time. You want to live with more style, we’ll help you do it – no research required.

megan collins

Yep, this is where I get all “Rah rah, you can do it!” on you. I believe that – starting today – you can improve your personal style, and feel great doing it. You can start right now, with a purge of your closet, a visit to the tailor, a trip to the barber. You don’t need money (much, anyway) – just an open mind and a good attitude.

So, are you ready to upgrade your style, and your life?

Sign up for the weekly newsletter and find out what women want to see you wearing: